top of page
Domino's
From December 2021 to April 2023 I was part of a team directly managing Domino's UK & Ireland social channels, with a specific focus on TikTok and Instagram. I started off as an Account Exec, before moving into a Junior Creative Role on the account.
​
During my time on the account, I not only ate more than a lifetime's worth of Pepperoni Passion's (and copius amounts of garlic dip), I later took the lead on TikTok, Instagram stories, and aided in reactive community management and campaign support.
TikTok Showreel
Reactive social and always-on content
From jumping on trends to pre-planning for cultural events, here are a selection of posts I created.
Community management
TikTok Results
78%
Follower Growth
We grew over a third of our following in the 6 month period from October 2022 to March 2023.
3m+
Combined views on the Top 3 videos
Our top 3 videos total over 3 million views, all of which were in the 6 month period mentioned.
7m+
Views on the #dominosuki hashatg
Our #dominosuki hashtag that we started using on videos in August 2022 now has over 7 million combined views.
bottom of page